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Marketing & Sales growth Services & Solutions

We have observed numerous rapidly growing startups that, in a short span, achieved significant revenue and garnered attention from investors for potential negotiations.

Conversely, there are startups that never extend beyond their founder’s office, leading to eventual failure.

What distinguishes these thriving startups from the unsuccessful ones in terms of marketing approach?

The successful ones leverage all available resources and capacities in marketing to introduce themselves, fostering revenue, collaborations, investments, etc.

They actively engage with the market and subsequently grow. On the other hand, the second group of startups remains in their comfort zone, often unrecognized even if their ideas are excellent.

Over time, due to depleted resources or a lack of receptivity from the market and investors, they face failure.

Question 1: As a startup owner, when should I enter the market?

The optimal time to enter the market is when you have registered your patent, finalized your idea, and your prototype is nearly ready. This is the opportune moment to share your product, idea, and business with the market.

Entering the market correctly increases your chances of being noticed by investors, potential customers, technical human resources eager to join your venture, and other valuable opportunities.

Question 2: As a startup owner, how can I enter the market?

The first step is to create a website containing comprehensive information about your product, team, and contact details. Additionally, articulate your growth aspirations.
The second step involves establishing a presence on relevant social media platforms.
For instance, B2B businesses may prioritize LinkedIn. Share technical information, progress stages, challenges, solutions, etc. Also, connect with related associations and individuals in the same field. Engage in discussions, share ideas and challenges, and arrange informal conversations to address

your hurdles while building your brand, also Search and find every where you could pitch your startup and get connected with the others.

These steps constitute the initial phase of entering the market for startups.

If you’ve already entered the market, have you employed similar strategies or explored alternative approaches?

We welcome you to share your startup experiences!

#startup #entrepreneur #marketing #sales #digitalmarketing #pitch #outsourcessales

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